Tuesday, November 24, 2009

New York loves its trademark


New York loves its trademark

New York officials show no mercy in their bid to protect the “I ♥ New York” logo. The trademark, supplied free of charge by graphic designer Milton Glaser in 1976, helps beckon 140 million tourists to the Empire State each year. As others tried to tap the design over the years, state legal eagles have filed close to 3,000 trademark objections.


From: http://www.logodesignlove.com/i-love-new-york-logo

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